

progress
I started working on my website and it is not to difficult to get to work with the brand and work design it in a way that I want it to look. I am glad that I am able to work with the Wix platform and that I was able to set up my domain name. I also made some good progress with my logo and visual system. I have had a hard time figuring out what I wanted the logo to look like and got overwhelmed when I tried to work on it. I finally did a good amount of computer exploration/dra


Developing the Brand
My video is starting to shape up. I decided to try using my actual job search materials from my last job search as props to illustrate visually how my app will organize all the parts and pieces of a job search. I had to think about my brand’s voice this week. I think that if my brand had a personality, it would act a kind of like a tech nerd. He knows a lot about his subject but does not communicate in a condescending or patronizing way. He does his job in helping others in t

The process works
Further development for my logo has proved to spread to wide. I feel like I have gone backwards a bit, or gotten a little stuck on the first step of the creative process. I developed a bank of inspiration images but I think that I need to work more on it to get the right pulls. I decided that an organization app will be the headliner of my project. I will research the top organization apps out there and see what works well and what could translate to my project. I think that


GETTING STARTED — THE BRAND
The design process is an important thing to go through when creating a brand. It is easy to skip steps but I have realized that is only putting me at a disadvantage. When you want to get the best results and you have time explore, it is beneficial to do as much foundational work as you can. I think that I had a good start this week but could have done more. I always tend to skip or skimp on the sketching step but I am realizing it is important. It is important to put somethin